The marketing world is changing.
Here are 10 marketing tips to get ahead of the game!
1) Be real and authentic- Your customers crave authenticity in marketing, so be yourself while marketing your product or service.
2) Get personal- Create a name for your brand that sets you apart from competitors. The more people recognize your company’s name, the easier it will be to stand out in marketing strategies.
3) Use catchy adjectives or words- Use wording that connects with potential customers on an emotional level. Find words that evoke good feelings when they see them, like “fun,” “exciting,” and “approachable.”
4) Ask questions- Put together surveys or ask customers questions about what they enjoy about marketing. Learn more about your customer base so you can find marketing strategies they enjoy and avoid marketing tactics that don’t work for them.
3) Keep up with current marketing trends- Discover what marketing trends are taking off in your industry by keeping an eye on marketing news online. This will help you set yourself apart from competitors who aren’t marketing effectively or creatively enough to get ahead of the game.
4) Be positive!- People want positivity in marketing, not pessimism or negativity. If people feel like marketing has made their lives better, they’ll be much more likely to engage in marketing in the future because they believe in its power.
5) Put human faces behind your brand- Have actual employees represent your company’s marketing. Instead of marketing through a call center or with sound-alike companies, let customers know there are actual people behind your company’s marketing efforts.
6) Use bright colors and flattering photographs- Customers prefer visually stimulating marketing. Take advantage of this by using bright colors and captivating images to draw attention to marketing materials online, in print, on TV channels, or otherwise.
7) Target marketing more specifically- Learn about the personalities of your customers so you can market directly to them instead of marketing at large. Get more specific than just gender and age; learn what makes certain people tick so you know how to appeal to their wants and needs specifically.
8) Make marketing fun!- When marketing isn’t fun or entertaining, it’s difficult to get customers on board. Postmarketing updates online that are tongue-in-cheek or lighthearted if possible; marketing doesn’t always have to be serious and boring!
9) Make marketing easy- Customers prefer marketing materials they can access easily by visiting your website or social media pages. Don’t make customers work too hard to find marketing information; keep marketing as accessible as possible for customers so they don’t overlook marketing completely!
10) Create a memorable slogan or catchphrase- This tip comes directly from branding expert Seth Godin: “Be remarkable.” Find a way to differentiate yourself from competitors via marketing, including catchy slogans and advertising.
In Conclusion, marketing works best when marketing tactics are authentic and personal. Always be positive in marketing efforts, as this will encourage customers to engage with marketing instead of discouraging them from participating at all. Use bright colors, marketing that’s easy to access, marketing that speaks directly to customers’ personalities instead of marketing at large, along with catchy marketing slogans or catchphrases. And most importantly, remember marketing isn’t always serious; marketing can be fun and entertaining as well.
Team Of Monkeys 